Hotel entertainment | Jon Finch

If you manage a hotel you need a magician

You already know that the hotel industry is competitive. Along any main street, there are plenty of options for your important guests when it comes to staying–even plenty of great options.

How does a consumer decide where to eat or drink?

A professional magician does more than stroll from table to table, performing close-up magic (this type of magic happens right in front of their eyes and even within their hands).

Having a house magician solves a dozen issues that a successful hotel faces. A seasoned hospitality magician typically performs personalized command performances for your guests.

Now that I have that out of the way let me give you a few reasons why you need magic in your establishment:

Your guests will thank you

Magic is in season right now.

David Blaine, Dynamo, Derren Brown, Criss Angel, Penn & Teller – the list goes on and on.
Magic is very popular with the general public.

TV shows have magicians all the time–I hardly need to mention Penn & Teller’s Fool Us, which received the nomination for Critic’s Choice Television Award for Best Structured Reality Series–plus more touring magic shows are happening now more than ever in the past.

People LOVE to see magic and are prepared to pay to do so.  As a hotel manager this is something you should take advantage of.

Close up magic is even more popular.

Of course, “close up magic” is the sort that is performed right in front of the spectator’s eyes and in Jon Finch’s case in their own hands.

As a magician, I frequently hear people say that don’t fully trust the magic they see on TV, but that when it happens to them personally they have a change of heart.

Close up magic is perfectly suited to a hotel environment. You can have a magician going from group to group and your customers will love it.

Unlike a lot of other types of entertainment, magic is inconspicuous.

If you decide that entertainment would work in your venue, there are many options. However,about every other form of entertainment has to be experienced by the whole venue.

One example is Karaoke. Karaoke can draw people into the hotel–people looking for that sort of thing; but it can repel as many who dislike it.

Oftentimes people walk into a hotel that has a Karaoke system set up, and they immediately walk out. If I wanted to eat there I HAD to listen to a couple hours of terrible singing and I didn’t want to do that.

The same is true of singers, bands, accordion players, comedians – every other type of entertainment – either you’re forced to stomach it or you leave.

Magic, on the other hand, is unobtrusive. A magician strolls from table to table engaging one group with magic and then another one. If a group doesn’t like magic or they’d not participate, they aren’t obliged to (unlike most other forms of entertainment).

It means you can put on entertainment which most customers will enjoy but you don’t have to worry about driving away customers.

Magic gives you a competitive advantage.

As noted above, people have plenty of choice of where to sleep–even places that have outstanding beds and service.

How can you differentiate your venue from the dozens of others within the same area, while adding value for your customers?

Simply offer something unique that no other hotel in your market is able to match.

How can you beat that?

Most folks these days don’t stay in a hotel every day. So when these guests do choose to stay, they want a unique experience and they want to get the most value for their money.

If you were going out and there was a choice of two venues, both the same other than one was advertising free entertainment, which would you chose? More which would your customers chose?

One has everything other hotels offer, and another has the former and offers free entertainment as an extension of the hotel’s hospitality. It’s a no-brainer.

Magic encourages repeat customers.

Most hotels I’ve worked with use me on a residency basis. This means that I go into the hotel on a weekly or a bi-weekly basis. This is the absolute best way to use a magician if you REALLY want your business to increase. Why? Simple–magic induces incredible word of mouth.

You know as well as I that there are few venues you can go to in Indiana to see magic. This is even more true for close-up magic.

When your guests see a great magician entertain, they typically want to see more. More they will want their friends to watch as well.

I’ve been in a hospitality suite before when the customer has called his friends to come and join there and then because they really HAVE to see the magician.

Hotels I’ve worked with on a weekly basis focus a great deal of their advertising on getting people in on the nights I am there.

You would be amazed at the amount YOUR guests will come back every week to see the magic. They will even bring their friends and family as well.

Whatever your clientele, magic can work really well.VIDEOS

The great thing about close up magic is that you can adapt the performer or adapt the performanceVIRTUAL SHOWS depending on the venue you are performing in.VIRTUAL MENTALIST

When a magician is performing at a upscale bar he can use sleight of hand, mentalism, and effects engineered particularly targeted to a sophisticated, discerning audience.VIRTUAL MAGIC SHOWS

Imagine you have a problem and there is a delay on the room. Depending on the customer this can be frustrating, for all concerned.

A good magician will work with the staff in the hotel to ensure any problems are dealt with quickly and effectively.

If there’s going to be a delay, the magician can go to the guest and explain the situation and then, while they’re waiting, he can make time fly (even though that’s altogether impossibleWanting to boost the ratings for his new show, Shirk decided to climb its antenna on top of Chase Tower. The magician shimmied up the 250-foot pole during a thunderstorm. The winds twisted around the performer, bending the pole like a plastic toothpick. A man shouted at him to come down at once.).

Before the patrons know it, the problem is rectified and they don’t have an issue waiting at all.

Create a magical souvenir that is better than word of mouth!In 1983, the man set his sights higher, taking on a role as an actor. Closely mirroring his real life, he portrayed himself, Bill Shirk, in The Escapist. In the movie, he tried to save his precious station from a ruthless corporation. Harry Houdini before him escaped from a straight jacket hanging upside down suspended from a crane. The Hoosier daredevil Bill Shirk escaped from a straight jacket while suspended from a helicopter 2,000 feet in the stratosphere.

A lot of magic tricks involve altering a normal object in an impossible way. Making a borrowed dollar bill fold itself in half in the hands of the spectator and then float into the air; or having two, signed playing cards fuse together into one card (for, say, when a couple comes in on their anniversary).Buried alive

A great magician will perform tricks like this when in a hotel. That miraculously-altered object Lindenwood Park | Jon Finch finchmagicianIn 1992, on the 66th anniversary of Harry Houdini’s death, Shirk performed a buried alive trick. For added drama, he would be buried alive in a solid plexiglass casket, under 1400 pounds of wet cement.will be kept The casket collapsed on Bill.

Magic can be tragic. Sadly, more than a dozen magicians have died from a magic trick.

• its hold on Shirk and he’s not ready to retire. Radio gives him something to do that doesn’t involve magic or escapes.
REVIEWS
• Draws return customers that bring new customers with themBill Shirk is not like other hillbilly Hoosiers in Indianapolis, as the music on his radio station isn’t like most of the other music from stations in Indianapolis.
• Attracts publicity: free advertising from Jon’s promotion at public appearances, private shows, and social media Book a call with Finch
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• Bill Shirk
Bill Shirk’s Bill’s Shirk william william Shirk william Shirk’s Bill

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