Video conferencing features are the technological tools that enable virtual or hybrid attendees, exhibitors, and organizers to connect and communicate through live video platforms. These features facilitate real-time interaction, collaboration, and presentations, making them integral to virtual trade shows or hybrid events. They include tools such as screen sharing, multiple webcam support, HD video streaming, chat integration, recording capabilities, and participant management controls.
At trade shows, video conferencing features are used for hosting virtual exhibitor booths, conducting live product demonstrations, holding Q&A sessions, and enabling one-on-one or group networking opportunities. Advanced functionalities such as AI-powered speaker tracking, noise cancellation, and branded virtual backgrounds further enhance the experience by ensuring professional and engaging interactions. These tools bridge the gap between physical and virtual participants, allowing for broader accessibility and dynamic engagement while maintaining a high-quality communication standard.