Secondary Task
checking replies (RE:)
After you’re comfortable with the Primary Task — inquiries (Web Lead) — then you can dip your toe in the water of this secondary task — responding to replies!
The first four categories of replies (Reply #1, #2, #3, and #4) are simple, quick, and easy to handle.
Any time a RE: comes in, open it in Mago.
Check the automation. Delete any email scheduled to go out within 7 days.
Reply #1
RE:
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“We are no longer interested”
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“We’ve decided to go a different route.”
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“We booked someone else.”
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“We’ve decided to go with someone else due to budget.”
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“Will keep you in mind for a future event.”
Since we see this reply every day, and also because it’s simply and easy to respond to, this is the most important RE: to handle.
This is the response for a clear, definite rejection:
Step 1:
Delete each message under Automation Schedule except the bottom two messages
(keep “Have a great time” and “Your colleagues yelling”)
Step 2:
Convert to inactive.
Nov 11
Nov 16
Nov 15
Reply #2
RE: Have a great time today!
90% of the time (or more), it’s just the prospect saying thank you. No response needed.
Reply #3
“Not in the budget”
Step 1: Send template message.
Template:
Hand off VIRTUAL
Step 2:
Delete all ff messages except “Have a great time” and “Your colleagues yelling”
Step 3:
Convert to inactive.
